Tips

Tips

Constructing An Effective Home Page

homepage

Your home page is one of your more prominent places to showcase your strengths, benefits and, of course, your unique selling proposition. It also acts as a headquarters to your site, because it will link to your most important content, and most, if not all, pages will link back to it. All visitors¬†will probably see […]

Tips

Selling Online: The Sales Funnel

funnel

Most agents we come in contact with are familiar with the industry sales numbers for face-to-face sales. While it’s great to have the mindset of using data-backed analysis to transition to selling online and over the phone, the sales funnel is not identical. Several different factors are at play,¬†with the primary two being 1.) how […]

Tips

Constructing An Effective About Us Page

Startup Stock Photos

Writing content for your website may or may not be something you choose to do; not everyone has the time, eloquence or knowledge right off the bat to know what readers and search engines are looking for. Good copywriting has become somewhat of an art form, and readers consume different types of media in different […]